DET0NATE by Nuketown Records is a monthly subscription SERVICE for independent artists who want MAJOR label-level SUPPORT without signing their life away.
DET0NATE: SINGLE CAMPAIGN
$300.00 $600.00
10 Short-Form Reels
Optimized for Instagram Reels, TikTok, and Shorts
Performance-based, lifestyle, and rollout-focused content
Designed to support one active release
20 Edited Photos
Professional edits
Clean, versatile visuals for posting, covers, and promotion
Shot to align with the song’s rollout and brand direction
Monthly Strategy + Posting Schedule
A structured content calendar built around your release
Artist has something to post every day (minimum once per day)
Clear guidance on what to post, when to post, and why
Campaign-Based Rollout Support
Content is planned to build momentum before, during, and after release
Prevents the song from disappearing after launch week
Dedicated Team Execution
Content, planning, and rollout handled by Nuketown Records
No freelancers to manage, no guessing
Monthly Meetings & Touchpoints
2 scheduled phone call meetings per month
1 in-person meet-up per month (scheduled in advance)
Monthly Subscription
No contracts
Cancel anytime
Services are currently available only to artists located in the DMV area (DC, Maryland, Virginia).
DET0NATE: MULTI- CAMPAIGN
$450.00 $900.00
20 Short-Form Reels
Optimized for Instagram Reels, TikTok, and Shorts
Performance-based, lifestyle, and rollout-focused content
Designed to support up to two active releases
40 Edited Photos
Professional edits
Clean, versatile visuals for posting, covers, and promotion
Shot to align with each song’s rollout and brand direction
Monthly Strategy + Posting Schedule (Multi-Campaign)
A structured content calendar across multiple releases
Artist has something to post every day (minimum two times per day)
Clear guidance on what to post, when to post, and why
Campaigns are staggered to avoid overlap and fatigue
Campaign-Based Rollout Support
Content planned to build momentum before, during, and after each release
Prevents releases from competing or disappearing after launch
Dedicated Team Execution
Content, planning, and rollout handled by Nuketown Records
No freelancers to manage
No guessing
Label-level execution without a label deal
Monthly Meetings & Touchpoints
4 scheduled phone call meetings per month
2 in-person meet-ups per month (scheduled in advance)
Monthly Subscription
No contracts
Cancel anytime
Services are currently available only to artists located in the DMV area (DC, Maryland, Virginia).
HOW DET0NATE WORKs
Step 1: Artist Subscribes
The artist selects the DET0NATE: Single Campaign or Multi-Campaign subscription and completes payment.
No contracts
Cancel anytime
This secures their spot in the production calendar.
Step 2: Artist Intake Form
Immediately after subscribing, the artist receives an Artist Intake Form.
This form collects:
Artist Name
Primary Genre
City & State
Email Address
Phone Number
Links to your music
Instagram / TikTok handles
This allows Nuketown Records to prepare before the first call.
Step 3: Discovery & Planning Call
A discovery call is scheduled once the intake form is submitted.
On this call:
We align on the song(s) and rollout goals
Finalize creative direction
Lock in the content shoot date
Confirm expectations and timelines
This call sets the entire campaign in motion.
(Multi-Campaign: Call covers planning for multiple releases, establishes a master rollout calendar, and locks in multiple shoot dates for the month.)
Step 4: Content Shoot Day
The artist meets with the Nuketown Records team for their scheduled shoot.
Includes:
One location
One look
Up to 3 hours
Content captured specifically for short-form rollout
(Multi-Campaign: Includes up to two shoot days total, up to two locations, four looks, and up to 6 hours of shooting across the month.)
Step 5: Content Delivery + Rollout Schedule (48 Hours)
Within 48 hours of the shoot:
All content is delivered
A monthly posting strategy and schedule is included
The artist will have something to post every day once content is delivered.
(Multi-Campaign: Content is delivered and organized by song, with separate rollout schedules supporting two releases running simultaneously.)
Step 6: Rollout Execution Period
The artist follows the provided posting schedule while Nuketown Records remains available for guidance.
This phase focuses on:
Consistency
Momentum
Keeping the song alive past release week
(Multi-Campaign: Execution supports two active rollouts at once, ensuring consistent momentum across all releases.)
Step 7: Mid-Month Check-In (15-Day Call)
A check-in call takes place approximately 15 days after content delivery.
On this call:
Review performance
Adjust strategy if needed
Identify what’s working
Plan next steps
(Multi-Campaign: Includes additional strategy calls throughout the month—up to 4 total calls—to review performance and adjust multiple campaigns.)
Step 8: Continue or Cancel
At the end of the month, the artist chooses to:
Continue the subscription for the next campaign, or
Cancel with no penalties
(Multi-Campaign: Subscription continues monthly with support for ongoing multi-release strategies.)
Frequently Asked Questions
-
DET0NATE is a monthly subscription rollout system for independent artists who don’t have a team but want to move like signed artists—without giving up ownership or signing contracts.
We handle content, planning, and rollout execution so you can focus on the music.
-
DET0NATE is for:
Independent artists actively releasing music
Artists without a manager, label, or in-house content team
Artists who understand consistency matters
Artists ready to invest monthly in their career
-
Subscribe
Complete the artist intake form
Book your discovery call
Shoot content
Receive content + posting schedule within 48 hours
That’s it.
-
Payment is processed upfront at subscription checkout.
This secures your spot in our production calendar and allows us to begin planning immediately.
-
No contracts.
DET0NATE is a month-to-month subscription.
You can cancel anytime. -
For the Single Campaign, you receive:
10 short-form reels
20 edited photos
A monthly content strategy
A daily posting schedule (minimum once per day)
Two phone calls per month
One in-person meetup / shoot
48-hour content delivery after the shoot
For the Multi-Campaign, you receive:
20 short-form reels
40 edited photos
A monthly content strategy
A daily posting schedule (minimum once per day)
Four phone calls per month
Two in-person meetup / shoot
48-hour content delivery after each shoot
-
No. You post the content.
We provide:
The content
The strategy
The schedule
The guidance
You keep full control of your accounts.
-
All short-form content is optimized for:
Instagram
TikTok
YouTube Shorts
Photos are versatile and usable across all platforms.
-
DET0NATE works best when you have:
A current release, or
An upcoming song within the next 30–45 days
If you’re unsure, we’ll help you plan during the discovery call.
-
At the end of the month, you can:
Continue your subscription for the next rollout, or
Cancel—no penalties, no pressure
Many artists stay monthly to maintain momentum.
-
DET0NATE is not freelancers.
You get:
A dedicated team
A rollout system
Strategy + execution
Consistency month after month
No managing multiple people. No guessing. No starting over every release.
-
No service can guarantee results.
What DET0NATE guarantees is:
Consistent, professional execution
Content designed for performance
A real rollout instead of a one-week drop
Momentum comes from showing up correctly and consistently.
-
Additional content, extended campaigns, and advanced services are available as upsells once momentum is established.
-
At this time, DET0NATE only offers in-person production services within the DMV area (Washington DC, Maryland, and Virginia). We do not currently offer travel-based or remote production options. Artists must be able to attend in-person shoots within this region.
Inquiries: info@nuketownrecords.com
-
Yes. We offer a limited one-time rollout option for artists who are not ready for a monthly subscription. This option is priced higher than our subscription plans and offers a single-campaign rollout.
TERMS AND CONDITIONS:
1. Overview of Service
DET0NATE is a monthly, subscription-based rollout and content production service designed for independent artists.
Services may include, but are not limited to:
Content creation
Photography
Short-form video production
Strategy development
Posting schedules
Rollout planning
Consulting and support calls
DET0NATE is not a record label agreement, management agreement, or representation contract. No ownership, publishing, or royalty rights are claimed by Nuketown Records.
2. Subscription Terms
All services are provided on a monthly subscription basis.
Payments are billed monthly in advance.
Subscriptions automatically renew unless canceled.
Artists may cancel at any time prior to the next billing cycle.
No refunds are provided once a billing cycle begins.
3. Payments & Fees
All payments must be completed before any services begin.
Pricing is displayed at checkout and may change at any time.
Transaction fees charged by payment processors (e.g., Stripe) are non-refundable.
Failed payments may result in paused services until resolved.
4. No Refund Policy
Due to the custom nature of content production and scheduling:
All sales are final. No refunds will be issued once payment is processed.
This includes:
Missed shoot dates
Scheduling conflicts
Artist delays
Creative dissatisfaction
5. Scheduling & Production Policy
Shoot dates are scheduled during onboarding and planning calls.
Artists must arrive on time and prepared.
Late arrivals may result in reduced shoot time.
Missed sessions without at least 48 hours notice will be considered forfeited.
Rescheduling is subject to availability and not guaranteed.
6. Content Delivery & Revisions
Content delivery occurs within 48 hours of shoot completion, unless otherwise stated.
Minor revisions may be requested within 72 hours of delivery.
Major revisions, reshoots, or additional edits may incur additional charges.
Creative direction is subjective. Nuketown Records is not obligated to reshoot content due to personal preference.
7. Creative Control & Artistic Direction
DET0NATE operates as a strategy-led production system.
By subscribing, the artist agrees:
To trust creative direction
To follow rollout schedules
To participate in planned strategy
Final creative decisions are made collaboratively, but Nuketown Records retains discretion over production structure and workflow.
8. Intellectual Property Rights
Artists retain full ownership of their music and likeness.
Nuketown Records retains ownership of raw footage, project files, and production methods.
Final delivered content is licensed to the artist for unlimited commercial use.
Artists grant Nuketown Records permission to:
Use behind-the-scenes footage
Share content clips
Publish case studies
Use campaign results for marketing and promotional purposes
9. Case Study & Promotional Usage (Founding Artist Program)
Artists receiving discounted or promotional pricing agree to:
Provide testimonials
Allow behind-the-scenes content
Permit use of campaign results for marketing
This is a mandatory condition for discounted pricing.
10. Performance Disclaimer
DET0NATE provides execution, not guarantees.
We do not guarantee:
Streams
Followers
Engagement
Virality
Revenue
Chart placement
Results depend on:
Artist consistency
Music quality
Market conditions
Audience response
11. Cancellation Policy
Artists may cancel at any time.
Cancellation must be completed before the next billing date.
No partial refunds or prorated refunds are issued.
12. Limitation of Liability
Nuketown Records shall not be liable for:
Lost revenue
Missed opportunities
Platform algorithm changes
Platform account issues
Third-party failures
Total liability shall never exceed the amount paid during the current billing cycle.
13. Non-Disparagement
By using DET0NATE, artists agree not to publicly misrepresent, defame, or disparage Nuketown Records, its staff, or its services.
14. Governing Law
These Terms & Conditions are governed by the laws of the State of Maryland, United States.
15. Modifications
Nuketown Records reserves the right to modify these Terms & Conditions at any time. Updates will be posted on the website and take effect immediately.
16. Service Area Limitation
DET0NATE services currently operate exclusively within the DMV area (Washington DC, Maryland, and Virginia).
By subscribing, the artist confirms they are located within or able to travel to this region for in-person production.
16. Contact Information
For questions regarding these Terms:
Nuketown Records
Email: info@nuketownrecords.com
Website: www.nuketownrecords.com

